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FIFA 17 is designed to provide an optimal experience

Players who buy or promote buying coins in-game will receive a warning in-game and via email the first time they are caught, have their FIFA Ultimate Team club reset and FIFA Points returned for the second time they are caught, and receive a permanent ban if they are caught a third time. Here’s what is being combated in FIFA titles: overloading servers, phishing, compromising other player accounts, and unauthorized exchange of virtual currency.  If you want to succeed from the very start of FIFA 17 Ultimate Team, you need to be smart about the players you bring in. 
 
It's always tempting to snap up the 81-rated midfielder ahead of the 79-rated one, but look deeper at their stats and you could pick up a player more suited to your style for a much more reasonable cost. The awkward opening phase of Ultimate Team can be made a whole lot easier if you nail down a solid team immediately and stop leaking coins, but first you need to ditch the mentality of thinking that players under-80 overall aren't worth your time. Pick a team based on players' individual stats and you'll be able to find some real bargains. Alright, we've all been there. You got nothing for your starter packs and can't seem to pick up any deals. 
 
Don't worry, I've got you covered. The first method I have is the classic bronze pack method. I don't like it, but it works are it can earn you some nice coins if you don't have a lot. Those who manipulate in-game exploits in FIFA Ultimate Team but using bits to automatically buy items off the Transfer Market and farm coins to sell online for real money will no longer be tolerated. Trading your coins is the best way to save up for expensive players on FIFA. So when it comes to FIFA 17 trading methods, finding what works is vital for success. 
 
Buying low and selling high is the key to making coins. You can earn coins with other methods such as playing matches, winning tournaments, using coin boosts, or even paying real money but trading is, by far, the most profitable option of them all. Those selling coins or using bots to farm coins, will be subject to a permanent online ban from all EA games. The FIFA Ultimate Team infrastructure is designed to provide an optimal experience with human parameters in mind," the letter reads. 
 
There are many other shortcuts that are not facilitated by EA that EA considers as cheats, such as the so-called bid jumping where you need to create another different account to place a high bid on a player you sell in order to make the character look much higher in terms of value that someone might want to bid for even a higher price, and coin buying with real money from coin sellers by using auto buyer bot software.
 
However, our data shows that these bots generate four times as many Transfer Market searches than all human FUT players combined. This severely impacts the game and your playing experience on a daily basis. Buying and selling coins amounts to cheating in FIFA Ultimate Team and is not authorized. It violates Terms of Service and will end in a FUT account ban or even a full EA account ban. Those who participate in such activities may see their accounts being banned immediately though in some cases EA might issue a warning first. It may also ban the user from FUT Club.